What I Actually Do in My First 90 Days

Most executives spend their first 90 days listening. I spend mine fixing.

That’s not a brag. It’s a structural reality. When a founder brings in a fractional COO or Chief of Staff, they’re not hiring someone to observe. They’re hiring someone because something — often several things — has quietly broken, and the company is scaling faster than its operating system can handle.

The “listen first” advice exists for a reason: premature action based on incomplete information is a real failure mode. But there’s another failure mode nobody talks about. It’s the executive who spends 90 days in discovery while the team keeps bleeding, the process debt keeps compounding, and the founder keeps wondering when they’re going to see a return on the hire.

Here’s what I actually do.